June 2010

It’s Not About the Money

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I’ve been on nearly a hundred pet sitting business coaching calls in the past few weeks.

It’s been really great to work with some of you after being gone for so long.

As much as I love traveling (and I really, really love it!) I do love coming back and diving into my life here. It is so gratifying to work with pet sitters from around the country who are hungry to grow their businesses so that they can lead rich, meaningful and fulfilling lives both professionally and personally.

I was talking with a friend the other day about money. We were engaged in a discussion about her recent business venture which resulted in a big profit. My face lit up with happiness over her financial success.

She smiled and said to me, “Kristin, you love money.”

I thought about it for a minute and then I said:

“Yes, it’s true I do love money,” I replied. “But money in and of itself would be so boring and unsatisfying. It’s flat and kind of an ugly color green. It’s what money gives me and my coaching clients that is really where the excitement is for me.”

Mostly it comes down to freedom. To me, having enough money equals freedom. The freedom to travel around the world. Money provides the resources and the time to be able to live my life in a way that feels really right for me. To live my life in a way that really suits me.

What about for you? What does money equal for you? For everyone it is so different.

Part of my coaching involves determining the WHY of money for the person I’m working with.

When I can help them see what they can create in their lives if they have more money things usually happen pretty quickly. They begin to do the action steps I’ve given them. Their bank account grows. They are able to hire more help and create more space in their life.

And what my coaching clients want from money isn’t more things. Sheesh. We all have enough things now, don’t we?

Some of my clients want enough money so they have more time.

Time to sit with their kid on their lap and eat cookies together in the warm sunshine.

Sometimes it’s all about taking the trip they’ve always dreamed of taking. Having enough money and time to go on that Alaskan cruise or that trek through the jungle in Peru which will inevitably bring them closer to their spouse or themselves.

Sometimes it’s about wanting to create stability: being able to buy a house or provide for their family.

It’s not about the money.

It’s what is created from the money.

If you want to make more money in your pet sitting and dog walking business to provide the kind of life that is meaningful for YOU there is still time to sign up for Tuesday’s teleclass: Get Pet Sitting Clients NOW: Marketing that Works.

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Want to Save Money and Get More Pet Sitting Clients?

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Teleclass: Tuesday, June 22, 2010 at 5:00pm PST / 8:00pm EST
Click here to sign up now for the “Get Pet Sitting Clients NOW: Marketing that Works” teleclass.

Marketing. It’s a word that often causes business owners to groan.

There are so many advertising options and a lot of those options are expensive. Google ad words. Pay-per-Click Advertising (also called PPC). Pet sitting directories. Online Yellow Page advertising. The list goes on and on of possible marketing options available to pet sitters.

What really works though?

What marketing actions do you really need to take to have your business phone ring with new client calls month after month?

Whether you are new to pet sitting or have been pet sitting for years, you will learn exactly what you need to do to get your phone to ring!

On this powerful upcoming teleclass you will learn:

* What is an absolute must when it comes to online advertising
* Why adding a couple of words in your business name will dramatically increase the amount of business you can get
* Top 5 inexpensive advertising options that will generate results for your business.
* Simple steps to increase your search engine ranking on Google
* Free marketing strategies that will rocket you to success
* Why making one (little) change will make all the difference
* Inexpensive advertising solutions that cause your phone to ring
* And much more!

You will come away with:

* A marketing strategy that you are excited to implement immediately
* A list of 75 FREE websites to market your pet sitting business online
* A clear knowing of what marketing works and what doesn’t
* Inexpensive ideas, tips and tools to launch your new or existing
pet sitting business to success

Details and FAQ about the “Get Pet Sitting Clients NOW: Marketing that Works” Teleclass:

When? Tuesday, June 22, 2010

Time: 5:00pm PST / 8:00pm EST

How long is this teleclass? 60 minutes (there will be time for Q & A from the audience)

How Much? $20 (register by June 15) / $30 (restister June 16 or later)

How: Conference Call instructions will be given upon sign-up!

Okay, this sounds great! How do I sign up? It’s easy! Just click to sign up now for the Get Pet Sitting Clients NOW: Marketing that Works teleclass page.

Want to Save Money and Get More Pet Sitting Clients? Read More »

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